Creativity, strategy, and leadership — if these words define your approach to marketing, you are in the right place. As a Creative Marketing Lead, you will have the freedom to make independent decisions, shape global strategy, and work in one of the most competitive and dynamic niches across US, UK, CA, and AU markets. No bureaucracy, no red tape – just pure creative power and result!About the product: It is a web communication platform connects users worldwide with a wide range of features. Launched in 2020, it has passed all MVP testing stages and attracts a growing number of long-term users. The platform enables 24/7 communication and content sharing without compromising performance or user experience. With a focus on high-load handling, excellent UX/UI, and a unique monetization strategy, we offer a top-tier product in the market. Our global goal is to become a top 5 international social networking service, with plans to expand into Latin American and Asian markets.In this role, you willDevelop a creative marketing strategy for each traffic channel (Google, Bing, Meta)Manage a creative team by setting tasks for designers and copywriters to craft compelling visual and textual content for various platformsParticipate in the creation of advertising campaigns and development of A/B testsAnalyze creative performance through key metrics such as CPM, CTR, CPC, and CACConstantly seek new solutions to enhance efficiency, including optimizing design, messaging, CTAs, and targetingWork closely with the user acquisition team and other departments (analytics, product team, B2B) to align strategies and insightsResearch and leverage insights to plan future creative conceptsStay up to date with trends, competitor activities, and new advertising formats across social media, search engines, and niche platformsIt’s All About YouIn-depth knowledge of paid channels: Google Ads, Bing Ads, Meta Ads, DV360Strong understanding of design principles, composition, and color psychology to drive user engagementBasic proficiency in graphic editors (Adobe Photoshop, Illustrator, Figma) and video editors (Adobe Premiere, After Effects)Ability to craft compelling headlines, descriptions, and CTAs that resonate with target audiencesFamiliarity with advertising formats and platform-specific requirementsExpertise in defining hypotheses, running A/B tests, and interpreting results effectivelyProficiency in analytical and data visualization tools (GA4, Looker Studio, Power BI, Tableau)Strong ability to manage backlog, prioritize tasks, and coordinate creative production workflowsB2 English level (verbal and written)Would be a plusPrevious experience in the social networking nicheWhat We OfferCare and support: 20 paid vacation days, 15 sick days, and 6 additional days off for family events100% medical insurance coverageSports and equipment reimbursementTeam building events, corporate gifts, and stylish merchFinancial and legal supportPosition retention and support for those who join the Armed Forces of UkraineParticipation in social initiatives supporting UkraineComfortable working environment:Work from our Kyiv hub or remotely with a flexible scheduleWorkspace rental reimbursement in other cities and abroadModern equipment or depreciation of your own toolsInvestment in your future:Collaborate with a highly-skilled team of Middle & Senior professionals, sharing practical cases and expertise in the social networking niche70% of our heads and leads have grown into their roles here – so can you!Performance-oriented reviews and Individual Development Plans (IDPs)Reimbursement for professional courses and English classesCorporate library, book club, and knowledge-sharing eventsHiring processIntro callTech InterviewTest TaskFinal InterviewReference checkOffer