We are an innovative startup dedicated to revolutionizing the virtual employment and outsourcing industry. Our mission is to disrupt traditional business models by offering advanced, efficient, and transparent solutions that empower businesses to connect seamlessly with global talent. Leveraging cutting-edge technology and a commitment to excellence, our aim is to redefine how companies engage with remote professionals, ensuring quality, accountability, and mutual growth.

The Role

We are seeking a skilled and experienced Lead Generation and Conversion Specialist to join our team. This role requires a deep understanding of funnels, lead magnets, and conversions, alongside mastery of Clay (https://www.clay.com/), a powerful tool for managing and nurturing professional relationships. The ideal candidate will drive lead generation efforts, optimize conversion rates, and utilize Clay to enhance our marketing and sales strategies.

Key Responsibilities:

• Lead Generation and Funnel Management:
• Develop and implement effective lead generation strategies using Clay.
• Design and optimize sales funnels to capture and convert leads.
• Utilize Clay to segment and target audiences, ensuring personalized and relevant outreach.
• Conversion Optimization:
• Analyze and optimize conversion paths, including landing pages, email campaigns, and call-to-actions.
• Use Clay to track and analyze customer interactions, identifying opportunities to improve conversion rates.
• Implement A/B testing and other optimization techniques to enhance the effectiveness of marketing campaigns.
• Data Management and Analysis:
• Leverage Clay's data analysis features to gain insights into lead behavior and preferences.
• Generate reports on lead generation and conversion activities, providing actionable insights to the team.
• Collaborate with the sales and marketing teams to align strategies and improve overall performance.
• Relationship Management:
• Use Clay to manage and nurture relationships with leads, clients, and partners.
• Maintain detailed records of interactions and preferences to ensure personalized engagement.
• Follow up with leads and clients to maintain strong, positive relationships and drive conversions.
• Team Collaboration:
• Work closely with the sales, marketing, and customer success teams to ensure a cohesive approach to lead generation and conversion.
• Share best practices and insights on using Clay and optimizing funnels and conversions.
• Assist in training team members on lead generation and conversion strategies using Clay.

Ideal Profile

• Mastery of Clay is a must (https://www.clay.com/)
• Proven experience in lead generation, conversion optimization, and funnel management.
• Strong understanding of lead magnets and content marketing strategies.
• Excellent analytical and problem-solving skills.
• Proficiency in using data analysis tools and techniques.
• Exceptional communication and interpersonal skills.
• Ability to work independently and as part of a team.
• Familiarity with other CRM tools and marketing automation software.

Interested candidates are invited to send their resumes to [email protected] and complete the pre-interview questions by clicking the following link:

https://app.xinterview.ai/direct_invite/65cbf1f0-1246-46df-8c89-10ce52cd8b49

What's on Offer?

• Competitive salary
• Professional development opportunities
• Opportunity to work with a dynamic and collaborative team