We're Rist Labs — a cofounding studio building ethical, AI-powered B2C products that matter.
We partner with sharp founders and top talent to launch ventures that move fast, scale globally, and make a real impact.
We’re looking for inspired Product Marketing Manager who will drive business growth by optimizing & building acquisition funnels (primary Meta channel) and gets rush from ongoing testing and seeing fast results.
What product you'll be working on?
Kodree is an EdTech platform, that helps users all over the world to gain practical tech and soft skills through web and mobile apps on both iOS & Android.
The platform adapts to each user’s level and language, ensuring an 80% practice-focused approach.
Kodree is scaling fast, with 70% of users in the US and other Tier-1 markets. We're proud to be ethical product that receives great feedback from users.
What you'll do:
Generate hypothesis backlog to optimize performance of existing web funnels.
Run A/B testing to improve key metrics (CR, LTV) and scale successful results.
Research new directions: user needs, pains, and motivations; and build new acquisition funnel end-to-end.
Analyze market and competitors for new growth opportunities.
Conduct users' interviews to better understand our persona and deliver value.
Work with key metrics: CR across all funnel steps, LTV/CAC, as well as overall marketing spend.
Work in close collaboration with Creative Marketing and User Acquisition.
You'll be perfect if:
You have at least one year of experience as a product marketing manager in the field of web funnels.
Have hands-on experience in A/B testing and can connect hypothesis to business outcome.
You have a strong analytical mindset and know how to work with key marketing metrics ( CR, CPA, AOV, LTV, ROI).
You have experience with Amplitude, MixPannel or similar analytics tools.
Your see acquisition funnel as a holistic journey that starts from a creative and positive product experience (not just purchase).
You seek ownership and want to implement your vision end-to-end.
You have great communication and collaboration skills.
English level is Upper Intermediate.
What we offer:
Office/hybrid work format. Our Kyiv office is a hub for teams of all products.
Freedom to build. No micromanagement. No policies. Full ownership of your ideas.
Top-tier team. You’ll work with proven operators, product thinkers, and creatives.
Not one path. Yours. We support all kinds of growth: leadership, depth, and breadth, allowing you to choose how far and where to go.
Paid vacation + sick leave.
Perks:
We benchmark salaries globally. We want you to feel valued, and paid like it.
English courses.
Apple gear, because we don’t believe in slow laptops or slow ambition.
Company-paid lunches (because hungry brains don’t build great stuff).
Recruitment process:
Interview with recruiter (Google Meet) – 45 min.
Test assignment.
Technical interview – 1 hour.
Culture-fit interview – 1.5 hours.
If you see your role as a mix of analytics, psychology, and creativity and you're driven by building something meaningful - we'd love to hear from you.